Red Book
Posted in Uncategorized on 04/25/2004 11:21 pm by admin
Red Book
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US $.01
Jinggangshan development of "red tourism" useful enlightenment - PDH Multiplexer: Case
Not a registered product on the market is difficult office; Similarly, a town not too difficult for the brand
The rise of competition. With national development Jinggangshan red
Opportunities Travel and deep historical heritage, the evolution of concepts, from a single model of political education market
Paradigm shift to operate, gradually "resources" and "ecological resources" and to promote the market, making countries the development of "red tourism" in the main cities.
Current resource development of red tourism tourism Rich Red; quantity, widely distributed, high quality. Huangyangjie spark indeed negative and Precaution on firearms; octagonal gallery
Light to illuminate the road of revolution in China, this piece of land on the red, well-preserved remains of revolutionary site over 100, of which 21 are classified as national security unit, known as the "cradle of Chinese revolution. "But also the beautiful ecological resources to the formation of red and green lit tourism resources, and build a single rate, attracting a steady stream of foreign tourists after another. This year alone, 1 to 8 months, Jinggangshan to 175 million tourists, 890 million yuan of tourism revenue, up 33% and 42%. Jinggangshan Tourism Red China has become a first choice. Needless to say, Red tourism still faces some problems to solve. Red means a hand, show relatively backward tourist, cultural relics exhibition and display the content appears mostly in kind, visitors to participate in sexual activity at least for some visitors, especially the younger generation less attractive, the other face of the rapid development of the growth red tourism, scenic spot to eat, shelter, transportation, travel, shopping, entertainment and other needs of the construction of integrated support services are not perfect, and highlights the problem; third tourism project a lack of cultural content, products and other issues present a unique tourism, limited red to varying degrees.
The development of tourism initiatives red Jinggangshan
Persistence of the plan first, the premise. Science to create tourist products for scientific red unified planning, forming a joint tourism brand of big red. In the guide overall planning, carefully
Plan to build a model conforming to the laws of education, tourism, law, for tourists with deep experience and feelings, a real shock, resulting in a more profound effect on society. By 1995, Jinggangshan the proposed science "and education of the city, tourism city, Jiangsu" slogan to use
On experts establish a sustainable use of tourism resources Jinggangshan model "issue, and established the development of red tourism, according to local conditions
Strategy target. Increase revolutionary sites, monuments resource development, mining,
Integrating and protection of the rich to become one of the attractions of the seat-style garden. huangyangjie world famous site is the most typical red Jinggangshan. Previously, where only a few trenches, block Duanbicanyuan more. After greening, landscaping, repairs, and now is huangyangjie blocks Lvyin the sun, Green Cove as the ocean. Annual Tourism "Golden Week" period, nearly ten thousand people a day visit huangyangjie. Mau famous Octagon, where Mao Zedong wrote: "the struggle", "Why the Red Chinese regime can exist?" And other brilliant works. In recent years, invested over 300 million Jinggangshan, in the octagonal shape next to the new area of 10,000 square meters of the Village of Army red, richer meaning to the location, the theme is more important visitors increased dramatically. Sing really attractive people keep red and green theme.
Improving infrastructure pilot. Although urban planning fully reflects the needs of modern tourism development in all food, housing, transportation, travel, shopping, entertainment six elements into consideration and gradually improve the infrastructure and improve the reception conditions. Red tourism resources are more concentrated in old revolutionary areas, have generally not the advantages of location and transport access is poor. At all levels
Love leadership support for community care and strong Jinggangshan transportation system is gradually formed. May 18, 2004, the airport Jinggangshan navigation Mar. 31 December 2005, linking Guangdong and Jiangxi
Highway Highway officially opened Jinggangshan; March 31 December 2005, officially began railway Jinggangshan ground, opened to traffic at the end of 2006 July 1, 2005, Jinggangshan has opened Jian Jian from Beijing to Shenzhen two trips West and sending passenger trains, ending a story not to send passenger trains to effectively meet visitors' enter, not to "worry about. Rewarding day for a full month of hope, development, flashes a dazzling light. the transportation industry, the rapid development of tourism presented Jinggangshan
Tours of the team, Flower Walks, promote tourism numbers and revenue Jinggangshan outbreak.
the location of the City and positioning of the picturesque tourist sites in the content has its differences. Jinggangshan center of an area of 3 square kilometers Ciping though. As the temperature of red tourism in recent years, tourists year after year and the growth of the original Jinggangshan combined with the original Ninggang County, the municipal, state Ciping of the resident population has skyrocketed, which also causes the deterioration environment and many other ecological phenomena. To this end, April 28, 2005, Jinggangshan municipal center away from all units all further 26 km outside the tourist area, the existing office building converted into units to recruit guests to make way for development Tourism, the tourism industry Jinggangshan laid the foundations for sustainable development.
Strengthen the promotion is the key. According with market forces, do a good job promotion is an important element of the development of red tourism. Jinggangshan enjoy this "buoy rescue "to enhance market awareness, promote awareness,
Promotion of awareness, change and other off-site for home treatment. Starting and maintaining long-term, stable
Travel health market, multi-format, multi-channel, multi-level do a good job of promoting. First game of the spirit of research Jinggangshan, edited the publication "Number One Mountain" and other books; introduced Jinggangshan struggles base "years Jinggangshan?" dancing red, collection, disposal "octagonal lighting" and other programs of traditional dance
Make
Jinggangshan exposure control; launched the meal "red rice, sing a song of the Army Red, Red Road, traveling, reading a red book, listening to a traditional class, the first martyr tomb sweeping "of" six education revolution "traditional. These activities enable visitors deeply etched in my mind to remember in the heart of Jinggangshan, Jinggangshan understand. The second is to use a variety of media including the Internet, expand its promotion on several occasions invited the media well known Online in the mountains collecting folk songs, to enter the platform of positive publicity for the network. Third, in the country of the "spirit the great exhibition of Jinggangshan "traveling exhibition organized by Tourism and Culture Festival
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